Best Side Hustles for Email Marketing
Email marketing continues to be a powerful tool for businesses and entrepreneurs looking to build strong customer relationships and drive sales.
Whether you’re looking to earn extra income or establish a full-time business, email marketing side hustles offer a range of opportunities in Canada. Below, we outline the best side hustles, their income potential, essential tools and resources, and how to get started.
Email Copywriting
Email copywriters create compelling and persuasive email content for businesses to engage their subscribers, promote products, or announce events.
Income Potential:
- $50 - $200 per email
- Experienced freelancers can earn $2,000 - $10,000 per month.
Tools and Resources:
- Grammarly – Improve your grammar and clarity.
- Copy.ai – Generate AI-assisted copy ideas.
- HubSpot Email Marketing Certification – Learn professional email copywriting skills.
How to Get Started:
- Create a portfolio showcasing sample emails.
- Sign up for freelancing platforms like Upwork or Fiverr.
- Network with local businesses or join LinkedIn groups to find clients.
Email Marketing Campaign Manager
As an email marketing campaign manager, you’ll design, schedule, and analyze email campaigns to achieve specific marketing goals.
Income Potential:
- $20 - $50 per hour
- $3,000 - $8,000 monthly for full-time projects.
Tools and Resources:
- Mailchimp – Manage email campaigns.
- ConvertKit – Ideal for creators and small businesses.
- Coursera Email Marketing Strategy Course – Gain expertise in email marketing.
How to Get Started:
- Learn email automation tools like Mailchimp or ConvertKit.
- Offer services to small businesses by pitching tailored solutions.
- Showcase campaign results in a case study format for credibility.
Email List Building Specialist
Specialists in email list building help businesses grow their subscriber base through lead magnets, landing pages, and online advertising.
Income Potential:
- $15 - $40 per hour
- $1,000 - $5,000 per project.
Tools and Resources:
- LeadPages – Build professional landing pages.
- Canva – Design attractive lead magnets.
- ActiveCampaign – Automate email list management.
How to Get Started:
Learn lead generation strategies through blogs or courses like Udemy’s Lead Generation Course.
- Partner with bloggers, influencers, or small businesses to grow their lists.
- Promote your services on platforms like PeoplePerHour.
Email Automation Consultant
Email automation consultants specialize in creating workflows that automate repetitive email tasks, such as welcome sequences, cart abandonment reminders, and follow-ups.
Income Potential
- $25 - $75 per hour
- $2,500 - $10,000 per project.
Tools and Resources
- Klaviyo – Automate ecommerce email workflows.
- Zapier – Connect apps and automate tasks.
- Skillshare Email Automation Course – Learn advanced email automation skills.
How to Get Started
- Master tools like Klaviyo and Zapier.
- Offer free consultations to attract initial clients.
- Join marketing forums like Warrior Forum to network and promote your services.
Newsletter Monetization Specialist
Help businesses or individuals monetize their email newsletters through ads, sponsorships, and premium content subscriptions.
Income Potential:
- $500 - $5,000 per newsletter sponsorship
- $1,000 - $10,000 monthly for subscription-based newsletters.
Tools and Resources:
How to Get Started:
- Start your own newsletter to demonstrate expertise.
- Connect with content creators and influencers.
- Pitch monetization strategies to established newsletter publishers.
Conclusion
Email marketing is a thriving industry in Canada with numerous side hustle opportunities. Whether you prefer writing, strategizing, or managing campaigns, there’s a niche for you to explore. Leverage the tools and resources listed above, build your skills, and take the first step toward a profitable email marketing side hustle today!