Introduction
When it comes to online business, few names carry as much weight as Russell Brunson, the co-founder of ClickFunnels and one of the leading voices in digital marketing. His latest program, the Selling Online Challenge, has been making waves by promising to help entrepreneurs—both beginners and seasoned marketers—launch and grow profitable businesses online.
But does it really deliver? In this review, we’ll cover the challenge’s features, benefits, pricing, pros & cons, and how it stacks up against other programs.
What is the Selling Online Challenge?
The Selling Online Challenge is a guided, step-by-step online training hosted by Russell Brunson. It’s designed to help you:
Discover the best products or services to sell online
Build and launch a sales funnel with ClickFunnels
Learn effective marketing strategies to drive traffic
Understand how to convert leads into paying customers
Unlike standalone courses, this is a challenge-based program, meaning participants work through actionable steps each day with direct accountability and support.
Key Features of the Selling Online Challenge
1. Daily Step-by-Step Lessons
Each day, you’ll receive structured lessons that take you from idea to execution. Whether you’re brand-new to online business or already selling, the content is designed to be actionable and practical.
2. Funnel-Building with ClickFunnels
As expected, the challenge heavily incorporates ClickFunnels, Brunson’s flagship funnel-building software. You’ll learn how to set up landing pages, opt-in forms, and full sales funnels without needing coding experience.
3. Marketing & Traffic Strategies
The challenge covers proven ways to generate traffic, including social media marketing, paid ads, and organic growth strategies.
4. Supportive Community
Participants gain access to a private Facebook group/community, where you can interact with other entrepreneurs, share progress, and get advice.
5. Russell Brunson’s Personal Insights
Unlike many generic programs, this challenge includes direct insights from Russell himself, giving you access to his years of experience in building multimillion-dollar online businesses.
Who is the Selling Online Challenge For?
This challenge is perfect for:
Aspiring entrepreneurs who want to start an online business but feel overwhelmed
Small business owners who want to bring their products/services online
Affiliate marketers looking to refine their funnels and boost conversions
Coaches/consultants who want to attract and close high-value clients
Pros and Cons
✅ Pros
Step-by-step, beginner-friendly format
Led by one of the top online marketers in the world
Focuses on action and accountability
Integrates with ClickFunnels for seamless funnel-building
Access to a supportive community
❌ Cons
Heavy emphasis on using ClickFunnels (may not appeal if you prefer other tools)
Daily structure requires commitment and consistency
Upsells may be presented for additional training programs
Pricing of the Selling Online Challenge
The exact cost may vary depending on promotions, but typically the Selling Online Challenge is affordable, especially compared to higher-ticket programs.
It’s often positioned as an entry-level challenge to introduce participants to Russell’s ecosystem (including ClickFunnels and other premium courses).
Selling Online Challenge vs. Other Programs
Feature | Selling Online Challenge | One Funnel Away Challenge | Legendary Marketer | Kajabi Hero Challenge |
|---|---|---|---|---|
Instructor | Russell Brunson | Russell Brunson & Team | David Sharpe | Kajabi Experts |
Focus | Selling products online | Funnel-building & traffic | Digital marketing | Course creation & sales |
Tools Included | ClickFunnels | ClickFunnels | Proprietary tools | Kajabi platform |
Length | 5-7 days (varies) | 30 days | Self-paced | 28 days |
Best For | Beginners/SMBs | Funnel builders | Digital marketers | Coaches & creators |
Final Verdict: Is It Worth It?
The Selling Online Challenge by Russell Brunson is a powerful, beginner-friendly program for anyone serious about learning how to sell online.
If you’re looking for step-by-step guidance, practical strategies, and accountability, this challenge is an excellent starting point. While it leans heavily on ClickFunnels, that’s also what makes the process simple and effective.
👉 Our Verdict: 9/10 — Highly recommended for entrepreneurs ready to take action.
Call to Action
Ready to transform your business?
➡️ Join the Selling Online Challenge with Russell Brunson and start building your profitable online funnel today.